Hotels, like other businesses, need customers to thrive. Of course, many of these customer won’t just walk into your hotel

A new strategic shift can transform hotel online space into a comprehensive marketplace for various revenue streams.

many hotels struggle to keep pace with today's tech-savvy travelers, hindering their growth and falling behind competitors.

It is crucial for corporate offices of chain hotels to manage their digital marketing activities effectively to ensure maximum exposure

Global distribution systems (GDS) have been a mainstay in the travel industry since travel agents began using the systems in the 1970s.

The hospitality industry has always been at the forefront of adapting to changing trends and customer preferences.

n the dynamic world of hotel reservations, capitalizing on your website’s potential is vital for hoteliers.

Since they don’t come via intermediaries such as Online Travel Agents (OTAs), direct bookings are commission-free and prized by hoteliers

Content, SEO (Search Engine Optimization), and SEM (Search Engine Marketing) are essential components of effective hotel marketing strategy

Storytelling is an art form that marketers use every day to convey core brand messages to their audience, and ideally, to attract customers

Whether you do it yourself or decide to hire an agency to drive your SEO efforts, an audit is a good place to start.

As search continues to dominate how your guests find you, ensuring your hotel’s presence for relevant searches is more important than ever.